Chat 70 Motion Graphics
Internal Communications spearheaded an original internal video series highlighting employee creatives, athletes, and other energy partners.
Challenge
The employee comms team needed digital assets for the launch of Chat 70, an original series for the employee social channel. Motion graphics were needed for the video interview intro and outro, and static graphics were needed for sharing on the social channels, Workvivo and Slack. All assets were created as templates to be used for each episode in the future.
Concept
In creating the motion graphics, I applied a textured sunset gradient and a retro VHS flicker effect to big bold text. Entrances, transitions, and outro are quick and memorable in fluidity and style. For static graphics I overlayed the same text treatment on top of a still frame close-up of the interviewee.
Intro Motion Graphic
Outro Motion Graphic
Final Video Asset
Static Graphics for Employee Social
